About the Campaign:
We worked around the clock to turn our platform Support Local FL into a resource for small businesses who no doubt were one of the first to feel the impact of the pandemic. From a general online directory resource to weekly digital market for artisans to participate in, we were able to activate small businesses online and support them via our channels.
We were also able to team up with the creative community via our friends at ACEVEDO Aesthetics Corporation to rally designers to get behind the cause in Miami by offering their services for free or at a significantly reduced cost to brick and mortar businesses.
Additionally, we teamed up with the neighborhoods of Coconut Grove and Miami Beach to create cohesive directories of how their businesses could still be supported during the uncertainty of the pandemic. From creating custom community graphics for businesses to use to producing video content for distribution, we were able to merge creative with impact in an attempt to sustain support during COVID-19 and beyond.
Finally, we teamed up with VACO Studio to capture the essence of Miami and its resilience through this time in a video format for all of our city to rally behind.
DIGITAL MARKET ORGANIZATION
SOCIAL MEDIA SPOTLIGHTS
❤️ In these trying times, we want to do what we can to help the businesses that call Florida home. We are here to use our platform to help get the word out on any updated business hours, initiatives, promos, etc. Tag us in your posts and stories or shoot us a DM. We’ve got your back and we all have to stick together more than ever now. #supportlocalfl
Posted by Support Local on Thursday, March 12, 2020
Last month, we teamed up with vendors every weekend to participate in our Digital Support Local Market. We had so much fun bringing you 40 vendors who each took the time to offer special #SupportLocalFL deals. One such vendor that we had the pleasure of working with was Jeannine of Buena Vista Candle Company. This was her experience:
Posted by Support Local on Sunday, May 17, 2020